Alix Earle V. Alex Cooper: The Feud Explained, Sort Of

Alex Cooper conscionable asked Alix Earle what galore highly online group are wondering: “What’s nan beef?”

Rumors of a feud betwixt Cooper, nan 31-year-old big of nan “Call Her Daddy” podcast, and Earle, nan 25-year-old mega-famous influencer, person been circulating for immoderate time, but this week Cooper addressed nan conflict online successful a video that invited Earle to yet aerial retired nan soiled laundry.

Cooper said successful a TikTok video Monday that she was embarrassed responding to nan internet-fueled drama, but aft being inundated pinch tags, comments and nonstop messages, she decided making a connection was agelong overdue.

“Alix Earle, hey girl, nan passive-aggressive reposts and nan likes and nan commenting connected things. I gotta telephone you retired here,” Cooper said. “You’re gonna request to get circumstantial and conscionable opportunity what you gotta opportunity astir me. There’s nary NDA, nary 1 is stopping you. Stop hiding down different people, and conscionable opportunity it yourself. What’s nan beef?”

Cooper continued that she was tired of waking up and seeing Earle utilizing “fake play to distract” and that she’s not willing successful participating. “I cognize what happened, and truthful do you,” she said. “So talk, unless nan clone communicative that you’re creating happens to beryllium measurement much absorbing than nan truth, I person thing to hide erstwhile it comes to you and me.”

While nan cryptic video confirmed nan beef, Cooper still didn’t connection immoderate mentation arsenic to what initially caused nan turmoil betwixt them. But acknowledgment to net culture, location are theories, and receipts to backmost them. The shot is now successful Earle’s court.

August 2023

Cooper launched nan Unwell Network, a Gen-Z-focused media institution spotlighting “unique voices that clasp societal challenges and individual insecurities done honorable conversation.” One of nan first large names to motion pinch Unwell was Earle, who, according to Cooper astatine nan time, has a unsocial beingness that captivates audiences.

“I consciousness honored to beryllium astatine a spot successful my profession wherever I tin walk on knowledge and proposal for a caller procreation of creators to flourish,” Cooper said successful a statement.

February 2025

Online speculation that location whitethorn beryllium a feud betwixt Cooper and Earle picked up erstwhile Earle didn’t be Unwell’s Super Bowl statement successful New Orleans, moreover though she was reportedly successful nan Big Easy astatine nan clip pinch her friends and then-boyfriend, Miami Dolphins wide receiver Braxton Berrios.

February 2025

Weeks aft Earle was MIA astatine Unwell’s Super Bowl shindig, Variety reported that nan accumulation institution dropped Earle’s “Hot Mess” podcast. Sources told Variety that SiriusXM would nary longer waste ads for Earle’s show and that nan Unwell Network renounced each authorities to “Hot Mess” truthful that Earle would beryllium capable to “freely research early opportunities.”

A fewer days aft news dropped that “Hot Mess” was nixed, Earle posted a TikTok update responding to nan chatter online astir her activity saying she besides had “no thought what’s going on.”

March 2025

Earle posted an update to TikTok regarding nan early of “Hot Mess.”

“I person to put a region connected podcasting correct now for nan foreseeable future,” she said. “Don’t really want to get into nan specifications of it all, and I benignant of can’t get into nan specifications of it each correct now, but I’ve loved it so, truthful much, and I’m really proud of what I built pinch nan podcast.” Earle added that she would beryllium pivoting to vlogging for nan foreseeable future.

May 2025

The Wall Street Journal published a characteristic connected Earle, penning that nan narration betwixt nan influencer and her podcast web had unraveled. Earle told nan outlet, “That was, down nan scenes, a small spot of a basking mess.”

“We person plans to bring things back, elevate things,” she said of nan show. “It mightiness look a small different, but I’m excited to spot what we do pinch it.”

August 2025

Earle seems to beryllium successful nan temper for revenge. “My Co–Star told maine that I tin start...today. I mean, is this my clip that I’ve been waiting for to go? I person truthful overmuch information. We could go,” she said, referring to her horoscope, successful a TikTok video arsenic she sipped an iced coffee. “I deliberation I’m losing my mind ... but I aftermath up each day, and I’m like, ‘What should I do, Co-Star?’ And today, it’s like, ‘Revenge. Let’s spell get ’em.’”

In nan remark section, 1 instrumentality replied to ovum connected nan contented creator, “Yes, show america what happened pinch Alex Cooper convey you.”

Earle quipped back, “How overmuch clip do you have?”

October 2025

Cooper returns nan flimsy pinch an Instagram station promoting an Unwell arena successful Las Vegas that seemingly mocked Earle’s capacity connected “Dancing With nan Stars” by utilizing nan aforesaid opus — “Circus” by Britney Spears — and including a caption that began, “How overmuch clip do you have? Cause we could spell each nighttime ... “

April 2026

Earle reposts a TikTok video that likens Cooper to nan grim reaper. The station describes Cooper arsenic an ambulance chaser who preys connected group who person conscionable gone done a horrific mishap truthful she tin get nan exclusive.

April 2026

Cooper catches upwind of Earle’s repost and yet addresses nan beef successful nan aforementioned TikTok, telling Earle to “Just opportunity it yourself. What’s nan beef?” Earle responded by reposting Cooper’s video pinch nan comment, “Okay connected it!!”

Since Earle and Cooper took their conflict to nan net streets this week, speculation has flooded societal media. Dave Portnoy, nan laminitis of Barstool Sports who first put “Call Her Daddy” connected nan representation successful 2018, besides weighed in.

On Monday’s section of nan “Chicks successful nan Office” podcast, Portnoy, who knows nan feuding women well, said that while location person been rumors of jealousy betwixt nan women, he thinks nan feud stems from conflicting business interests and statement disputes.

“I deliberation group cognize this astir Alex Cooper astatine this constituent — she’s a savage,” he said. “She’s a businesswoman, leader lady, savage.”

But will prying eyes crossed nan interwebs ever study nan full story? It’s anyone’s guess.